Re:Twitter set to accept Musk's $43B offer – sources
by citilife on Monday April 25, 2022 @10:11AM
(#31155027)
Yeah "abandoned" -- https://www.statista.com/statistics/289657/youtube-global-qu...
Re:Twitter set to accept Musk's $43B offer – sources
by phphphphp on Monday April 25, 2022 @10:16AM
(#31155131)
You’re proving the point: following abandonment, YouTube took a hard line against the content and advertisers returned.
Re:Twitter set to accept Musk's $43B offer – sources
by citilife on Monday April 25, 2022 @10:22AM
(#31155219)
> just look at how quickly advertisers abandoned YouTube following the wall street journal reporting.
There's not a chart anywhere I can find that shows advertisers reducing their spending on youtube. I "articles" (potentially paid for advertisments) claiming that was happening; but as far as I'm aware, there's no evidence that it made a material difference.
https://www.statista.com/statistics/289658/youtube-global-ne...
Unfortunately, the data wasn't public during the controversy; so it's not really clear besides anecdotal virtue signaling by companies.
Re:Twitter set to accept Musk's $43B offer – sources
by phphphphp on Monday April 25, 2022 @11:06AM
(#31155906)
There’s lots of evidence around from people reporting their YouTube revenue falling 80%+. At the time it was colloquially known as the “adpocalypse” so you can find lots of evidence associated with that search term.
From an advertiser perspective, if Twitter allows nazis, advertisers will be funding the distribution of nazi content — UI framing means nothing.