Re:What Arrested Development and Successful products have in...
by vga15 on Saturday October 08, 2011 @08:25PM
(#3089240)
Agree that it wasn't the product. The product had a very vocal, loyal following.
But it wasn't just 'marketing'. They'd touched a massive audience. Many just didn't 'get it'.
The show wasn't meant to have universal appeal. Certainly not the generic sitcom audience. Especially not on a large network.
This brings up a vital question lots of companies often have to face. What happens when growth declines, but you still have a powerful following?
Stir up a little controversy. (2.5 men) Re-brand for expansion. (syfy, cougar town), Give up on the current business model, perhaps try a new one & cut down costs. (dvd sales, movie -- arrested dev. as an example) etc.
But it wasn't just 'marketing'. They'd touched a massive audience. Many just didn't 'get it'. The show wasn't meant to have universal appeal. Certainly not the generic sitcom audience. Especially not on a large network.
This brings up a vital question lots of companies often have to face. What happens when growth declines, but you still have a powerful following?
Stir up a little controversy. (2.5 men) Re-brand for expansion. (syfy, cougar town), Give up on the current business model, perhaps try a new one & cut down costs. (dvd sales, movie -- arrested dev. as an example) etc.