Royalties. The ticket seller can set that and every time the ticket is resold, they will get % of that sale. For an artist that would mean they can sell a ticket with % royalty set and then profit from future sales on an ongoing basis.

So we want to create incentives for event organizers themselves to encourage scalping/resale of tickets. Can't see anything wrong happening there.

So... A method for scalping scalpers?

Pretty much. 1000 true fans is essentially the backbone of the NFT argument which basically revolves around artists and their fans parting ways with cash for collectable items. With NFT tickets, the artist always gets paid no matter who is selling the ticket and how many times it get sold. I would say that this is a win for the artist.

Well.. yes that would be a win for the artist. As would a sales tax that goes to artists, or a new law that legalizes pickpocketing for artists. Why is that a good thing? Why should an artist be compensated beyond the first transaction? If this concept took off, how long do you think it would take before Walmart begins taking a cut of every resale? They have just as much right to it as an artist.

Well you could argue that it wouldn't be Walmart that does it, it would be the producer so Samsung, Apple, LG, Asus, Acer etc would sell their products with a digital twin (NFT) which provides sales from future purchases.

That being said, it could reduce the need for new products/versions being created every other week. However, there would need to be a somewhat centralized 'marketplace' that facilities the second hand sales which is where Walmart could step in with some perks for selling with them.

Why not auction the tickets off in the first place?

They can do both. They get royalties on all resales.

If you don't tax resales, first auction will go for a higher price.

(Just like houses that come with less ongoing taxes or other burdens go for more money.)