Ask HN: What percent of my subscribers should be monthly vs. annual?

Re:Ask HN: What percent of my subscribers should be monthly ... by afarrell on Monday March 14, 2022 @05:42PM (#30678770)

My uninformed hunch is that the time and attention spent to optimize your payment-processing fees would be better spent either

a. Finding additional markets of customers

b. Making your product more appealing to increase your conversion rate

c. Maybe switching payment processors to one with lower fees and a lower churn rate

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Re:Ask HN: What percent of my subscribers should be monthly ... by gnicholas on Monday March 14, 2022 @06:40PM (#30679455)

Appreciate these thoughts! I'm not looking just to optimize these processing fees. I'm also trying to figure out what an appropriate discount is, and also (indirectly) whether my monthly or annual pricing is out of line. That is, perhaps the solution is not to lower the price of my annual subscription, but rather to increase the price of my monthly subscription.

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Re:Ask HN: What percent of my subscribers should be monthly ... by kimchidude on Tuesday March 15, 2022 @02:59AM (#30682401)

I'm also in the process of experimenting with subscription pricing models and have found podcast interviews with Patrick McKenzie and Lynne Tye to be really helpful. You've probably heard of these people, but I share them here in case not.

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