It's cute of you to link that as if it gives a reason for the hype. Just the same list of incremental package updates. Oh, also multiarch is architected better, a nonvisible change to the backend.

Or are you actually answering 'no' and I'm too dense to pick it up?

The hype may be directed to non-Ubuntu users. For them, moving to Ubuntu is a completely different world. For most of them, a much better one.