I'm with you on 2 & 3, but I don't align with 1 at all. Perhaps that's because I'm fortunate enough to have the expendable income to afford it, so it's easier for me to justify the cost.

But it's fair to say that "value the service" is kinda bullshit, I'm mostly talking about valuing the content, and paying for the service that makes it possible. I'd follow the content though, if it moved to a service with more agreeable terms.