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A comment on How to create advertising that sells.

Re:How to create advertising that sells by causi on Wednesday February 16, 2022 @07:49AM (#30359336)
People are obsessed with feeling special, feeling informed, feeling unique. How about giving me a product that's all those things? Give me what nobody else does. Give me a flagship phone with a headphone jack and a 16:9 screen, give me a laptop with mouse buttons, give me a 3:2 desktop monitor, give me a videogame with one price tag that's made to just be a good game.
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Re:How to create advertising that sells by The-Bus on Wednesday February 16, 2022 @10:12AM (#30360963)
> give me a videogame with one price tag that's made to just be a good game

I suggest you look into the Nintendo Switch, which has not only good games but also a wide screen and a headphone jack. And buttons!

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Re:How to create advertising that sells by cainxinth on Wednesday February 16, 2022 @08:27AM (#30359649)
That’s not the job of advertisers, the subject of this article. They don’t make the products. They just help sell them.
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Re:How to create advertising that sells by causi on Wednesday February 16, 2022 @09:55AM (#30360736)
The marketing department exerts significant control over product development.
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Re:How to create advertising that sells by cainxinth on Wednesday February 16, 2022 @10:30AM (#30361214)
This article wasn't about creating a marketing mix. It was specifically about advertising, which is just a subset of marketing.
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Re:How to create advertising that sells by ajsnigrutin on Wednesday February 16, 2022 @09:58AM (#30360792)
Nah, they'll give you a shitty phone, 0.1mm thinner, advertise a lot of features that you don't need, and you'll pay the higher price to cover the cost of advertising.
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