News for hackers. Stuff that matters.

A comment on Opinion: Remember reading the paper?. Parent comment

Re:Opinion: Remember reading the paper? by PaulHoule on Saturday February 05, 2022 @05:07PM (#30226701)
It’s little known that, in the bad old days, subscriptions subsidized the ads in newspapers and magazines and not the other way around.

The subscription also qualifies the viewer as someone who has money and is committed and is a better prospect to advertise to.

[ Parent | on HN ]
Re:Opinion: Remember reading the paper? by pklausler on Saturday February 05, 2022 @05:59PM (#30227210)
Weren't classified ads a real moneymaker for newspapers in the pre-web era? I don't know how that revenue compared to display ads, but losing it all to the web must have really hurt.
[ Parent | on HN ]
Re:Opinion: Remember reading the paper? by PaulHoule on Saturday February 05, 2022 @08:55PM (#30228487)
They were but I'm talking about the display ads.

(Brings me back to that time in high school when I was being harassed by another student and phoned in a free want ad to the paper claiming he had a little of Chihuahua puppies with his home phone number...)

[ Parent | on HN ]