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Re:GDPR enforcer rules that IAB Europe’s consent popups are ... by lmkg on Wednesday February 02, 2022 @10:39AM (#30179070)
GDPR encourages pseudonymization as a best practice, but also draws a sharp distinction between anonymous and pseudonymous data. Pseudonymous data is still personal data and subject to all other obligations under GDPR. Any data that's pseudonymous would still be subject to the deletion order.
Re:GDPR enforcer rules that IAB Europe’s consent popups are ... by dahart on Wednesday February 02, 2022 @02:23PM (#30182655)
I shouldn’t have mentioned pseudonymization, that wasn’t my point. It doesn’t change the fact that the law is vague and to some degree contradicts itself, suggesting that data can be anonymous. There is a real and actual overlap between anonymized data and personally identifiable data. The way the GDPR is written, it would be extremely difficult to prosecute someone for breach of data they had taken best practice steps to anonymize. The law wasn’t written to handle ML based de-anonymization. It also doesn’t help here that if you Google PII, the hundreds and hundreds of examples are things like name and address, nothing remotely close to anonymous yet identifiable.