The New York Times buys Wordle

Re:The New York Times buys Wordle by colinmhayes on Monday January 31, 2022 @06:21PM (#30156250)

I think nyt being the top result when people search "wordle" is probably worth 7 figures.

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Re:The New York Times buys Wordle by brimble on Monday January 31, 2022 @06:30PM (#30156365)

Sure, I'm not saying it was a dumb move at that price. Depends on how much staying-power the fad has, I guess.

Though when I first tried to find it a couple weeks ago, Wordle was not the top result for "Wordle". Result 3 or 4 IIRC. But I'd expect NYT can fix that.

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Re:The New York Times buys Wordle by chucksmash on Monday January 31, 2022 @06:55PM (#30156627)

Just because they could have easily cloned it doesn't mean it's dumb to reward (and be seen rewarding) the creator.

This is better PR than a media goliath ripping off the success of the little guy.

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