Those who really want your product now have to mob up outside your stall and hope they're the next lucky random fucker. They're still waiting.

Those who don't really want your product don't wait in a line for it anyways - the length of the line itself is a natural filter for availability of the good.

Basically - has satisfaction actually gone up if those who would be extremely satisfied by your product no longer receive it, and random folks who may or may not want your product do? I'd bet money the answer is a solid "NO".