That and expected maximum market size (or, more precisely, expected shape of the demand curve) do, I thimk, explain the delay, and higher price even before considering subsidy from advertising/data revenue, because there are fewer units to amortize fixed per-design production line costs across.
4K OLED laptops are more available and at a much smaller premium, perhaps because people buy a lot more laptops than desktop and larger monitors.
https://www.theverge.com/platform/amp/2021/11/10/22773073/vi...
Yeah, I thought $3000 sounded silly, and my only mistake was that I thought it was one order of magnitude silly when in fact it was two orders of magnitude silly.
That number is specifically for their SmartCast subscriber service. It's not clear what the rate is, but they subsequently talk about Roku making $40/mo; so it's possible that's the monthly rate. Assuming it is monthly, a television lasts for five years, and that is their only other source of revenue from the televisions, that's ~$1200.
The telling part of the article:
> ...[Vizio's] Platform Plus segment that includes advertising and viewer data had a gross profit of $57.3 million. That’s more than twice the amount of profit it made selling devices like TVs, which was $25.6 million, despite those device sales pulling in considerably more revenue.
Are sports channels really expensive? Is that what I'm missing?
"Vizio execs said 77 percent of that money comes directly from advertising, like the kind that runs on its WatchFree Plus package of streaming channels, a group that recently expanded with content targeting. The next biggest contributor is the money it makes selling Inscape data about what people are watching."
sigh.