Twitter Blue is now available in the US and NZ

Re:Twitter Blue is now available in the US and NZ by manningthegoose on Tuesday November 09, 2021 @01:16PM (#29165229)

You're right, it probably won't, at least not while it's still printing money for all the corporate entities involved. But it's my understanding that most of the data-harvesting tools in use today were originally created to enhance ad-targeting and drive up CPM. At the very least we can hope products like Blue might put a dent in this incentive structure.

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by otrahuevada on Tuesday November 09, 2021 @04:05PM (#29167459)

Facebook makes maybe about 30USD a year from any given profile:

> https://www.popularmechanics.com/technology/security/a212721...

Being relatively optimistic about Twitter's size, and assuming they're just fantastic at it, Twitter might make what, half of that? So for 3$ a month you need about half of the userbase to be on board for data munging to no longer make sense as a business model.

I do wonder how high that mark is though, every SAAS I've worked with has been pay-to-use from the start, so this is not a metric I'm familiar with.

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by contravariant on Tuesday November 09, 2021 @06:46PM (#29169121)

What's weird here is that I would estimate it to be very difficult to find a person who generated over 30USD of revenue through ads for anyone other than the people selling the ads.

But maybe my worldview is wrong here, I'm definitely not the right person to estimate Facebook's reach.

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by sodality2 on Tuesday November 09, 2021 @06:55PM (#29169190)

Reminds me of: "Half the money I spend on advertising is wasted; the trouble is I don't know which half."

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by bookofjoe on Tuesday November 09, 2021 @09:49PM (#29170499)

John Wanamaker; https://www.pbs.org/wgbh/theymadeamerica/whomade/wanamaker_h...

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by webmaven on Tuesday November 09, 2021 @08:13PM (#29169937)

> So for 3$ a month you need about half of the userbase to be on board for data munging to no longer make sense as a business model.

I think you might be assuming that advertising revenue is evenly distributed among users.

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by otrahuevada on Wednesday November 10, 2021 @06:45AM (#29173621)

Twitter Blue is being offered at 3$

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by kevin_thibedeau on Tuesday November 09, 2021 @01:25PM (#29165346)

Cable television was supposed to be a direct funded, ad free alternative to broadcast.

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by dylan604 on Tuesday November 09, 2021 @01:35PM (#29165496)

Something about a road being paved with good intentions feels appropriate here.

[ Parent | on HN ]

Re:Twitter Blue is now available in the US and NZ by vosper on Tuesday November 09, 2021 @05:10PM (#29168194)

> At the very least we can hope products like Blue might put a dent in this incentive structure.

I wonder if Twitter Blue customers will be omitted from the data stream that Twitter is selling to corporations and governments?

[ Parent | on HN ]