Indeed, I've seen Oxford pushing some Blockchain quickie courses. It seems like a double cross: smart people are not going to think it's the same as an Oxford degree (I'm biased on this but...) but you can still milk a few people for some money, in exchange for the brand.

I'm not sure in the long run the institution wins. As you do more and more of these courses your marketing gets more and more obvious. Social media feeds, that sort of thing. You don't want to be that school that sells diplomas.