News for hackers. Stuff that matters.
Re:Jony Ive’s first major design since leaving Apple by nikau on Saturday November 06, 2021 @08:35PM (#29135264)
Looks like a generic logo you would see on some Aldi organic oat packet.
Re:Jony Ive’s first major design since leaving Apple by bastardoperator on Monday November 08, 2021 @02:44PM (#29153361)
I think it' too busy, I have no idea what I'm looking at or what this is supposed to convey from a design perspective.
Re:Jony Ive’s first major design since leaving Apple by scrumper on Monday November 08, 2021 @02:28PM (#29153162)
I think it's better than that. The interlocking circles aspect was clever, surprising, and enjoyable when I spotted it.
Re:Jony Ive’s first major design since leaving Apple by pbhjpbhj on Monday November 08, 2021 @04:39PM (#29154614)
That aspect reminds me of the biohazard symbol.

Not a fan, seems derivative and low effort, the foliage diapering surely obscures the text too much to make a good seal (I guess with a proper depth mask it could work). The circumferential motto is standard seal/coin design, of course.

It's relatively good on austerity, mainly carried by the strong display type, or would be in the right colouring -- but not as a [wax] seal.

Should be more emblematic IMO. That doesn't mean it can't be intricate fwiw.

Just one dead butterfly would have done! /s

Re:Jony Ive’s first major design since leaving Apple by imnotrick on Monday November 08, 2021 @05:27PM (#29155101)
> seems derivative and low effort

that's pretty harsh and rude. I don't get that vibe at all when looking at the design

Re:Jony Ive’s first major design since leaving Apple by pbhjpbhj on Thursday November 11, 2021 @05:49AM (#29186592)
What vibe do you get?

The deconstructed 7-ring version has some cleverness, I'll give you that. The rest is really generic and lacks overt symbology of historic [royal/government] seals IMO.

It doesn't matter though, they got what they wanted, Ive's name attached to provide publicity.

Re:Jony Ive’s first major design since leaving Apple by Fezzik on Monday November 08, 2021 @01:40PM (#29152617)
A complete tangent, but the design reminded me of one of the most beautifully illustrated children’s books I have ever read: Trouble for Trumpets. It was written in 1982 and still looks futuristic. Even at 40 I can leaf through it joyfully.

https://petercrossart.com/books/trumpets/trouble-for-trumpet...

Re:Jony Ive’s first major design since leaving Apple by teruakohatu on Monday November 08, 2021 @03:01PM (#29153525)
Thank you for reminding me about this book. It captived me as a young child. I must have seen it in a library. Unfortunately it seems impossible to aquire now, for less than a few hundred pounds.
Re:Jony Ive’s first major design since leaving Apple by intellix on Tuesday November 09, 2021 @12:16AM (#29157996)
Agreed, not understanding how so much can be written about something so generic
Re:Jony Ive’s first major design since leaving Apple by Apocryphon on Monday November 08, 2021 @01:32PM (#29152502)
Any examples?