Cuts out billboards, ads on the screen you're looking at, Nike swooshes on people's shoes.

1) v 1.0 - blanks out ads, the public rejoices

2) v 1.5 - allow ads from 'trusted partners'

3) v 2.0 - introduce a monthly subscription to blank out all ads

The first killer app of AR glasses will be ads in places where we couldn't have ads before. Your neighbor's lawn ? Ad space. The sky ? Ad space. Whirlpool in a toilet ? Ad space.

Imagine waking up, putting on your glasses and looking into the autumn morning sun, dawn. The rays break into golden lines of light. As the sun rises further, a capri sun ad. You sigh and fall back into you bed and stare at the ceiling, another ad taking advantage of the plainess. Be less Boring- Virgin Galactic.

Its sounds like dystopia but future generations will be collecting banner ads as a quaint little hobby like we do stamp collecting.

You just need to look back into history and see. We've basically been increasing the reach of contact, being the end game: globalization.

So you'd have:

- several monopolies spread across many countries instead of Google for example;

- less massive companies like Facebook, Amazon, Netflix, Apple;

- less access to services and goods;

- less emigration and brain power leakage;

- less economic growth;

- and the list goes on

Like this board wouldn't exist if you forced that limit.

Is this bad? I don't think it has to be bad necessarily, it's a choice that wasn't made in the past and some countries/organizations have benefited from it more then others.