News for hackers. Stuff that matters.
Re:Apple's Power Move to Kneecap Facebook Advertising Is Wor... by ForHackernews on Friday September 24, 2021 @06:54AM (#28640763)
There's a name for this: The Dead Internet theory[0]

It postulates that the majority of the "organic" content is actually generated by bots, and the number of human interactions online is a tiny subset. We are all wandering unknowingly through a wasteland haunted by robot ghosts.

[0] https://www.theatlantic.com/technology/archive/2021/08/dead-...

Re:Apple's Power Move to Kneecap Facebook Advertising Is Wor... by vxNsr on Friday September 24, 2021 @09:44AM (#28642240)
In this case at least the article implies this not to be true, one of the interviewed ceos said he used to generate 80% of his revenue from Facebook ad buys and now it’s only 20%. This would imply he’s getting his ads in front of real people.