I for one love passive cooling. I select my (no Apple hardware in my house) hardware for silent operation where possible. Started with selecting the right fans and sound proofing my desktop PCs back when and now I'm only buying laptops that do well with the cooling noise. Meaning, if all I do is browsing HN, you better not turn on any fans on me. And when a fan is turned on, it has to be silent and have the right "sound profile". There's just some noise that's very very irritating and the decibels are just one aspect of it.
So if someone does everything they can to do without active cooling, I support that. Now if they can't, put the right kind of fan in there, sure. E.g. on a GPU I'm fine with some cooling noise, but it better only happen when I'm likely not to notice because I'm loudly slaying aliens or something like that.
https://www.youtube.com/watch?v=2EY7KW-PVy8
This is also the case with the M1 iMac, the lower model only has a single fan and throttles on long running tasks as well.
Apple is constantly having bad designs and failing to take care of customers until they are forced to via lawsuits.
Sad for all the customers along the way that suffered through all the failed attempts.