I’d agree but from a different perspective. I never used RSS and didn’t care about following any particular blogger. However, blogs were a constant top hits for successfully getting answers/info on things I was searching for. I would see the same blog as my search on a topic expanded. Eg, I recall learning rails back around v0.7 and there was not many docs around and only a few bloggers. I didn’t care about the rest of their blogs, but when I saw theirblog.com in my search results, I knew they had authority on the matter.

The platform effect means there’s just less quality content and it’s more difficult to surface.