Intuit to Acquire Mailchimp for $12B

Re:Intuit to Acquire Mailchimp for $12B by NotAnOtter on Monday September 13, 2021 @05:16PM (#28516989)

I just left Intuit, they are all over the acquisition game lately. The public Credit Karma acquisition, followed by mail chimp just over a year later.

Not sure what the big wigs are thinking but I'm expecting a big dilution in the RSU's I'm still holding...

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Re:Intuit to Acquire Mailchimp for $12B by tootie on Monday September 13, 2021 @05:19PM (#28517019)

https://techcrunch.com/2021/09/13/intuit-confirms-12b-deal-t...

This acquisition didn't really make much sense to me either, but apparently it's a bid to become hub for small businesses. $12B is a pretty big wad to blow on just email though. Maybe they go after a site builder, ecomm or CRM SaaS next? What's HubSpot worth these days?

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Re:Intuit to Acquire Mailchimp for $12B by lancesells on Monday September 13, 2021 @06:15PM (#28517600)

Mailchimp isn't just email. They have ecomm, SMS, and some media companies. And they are a lot of SMB only CRM.

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Re:Intuit to Acquire Mailchimp for $12B by silvershell on Monday September 13, 2021 @07:45PM (#28518357)

I was surprised that their plan with TradeGecko for an ecommerce platform didn't go anywhere, it seems. https://www.tradegecko.com

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