Delta Air Lines doesn’t want to call delta variant the ‘delta variant’

Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by A4ET8a8uTh0 on Friday August 27, 2021 @08:55AM (#28327194)

There is an argument for both approaches. I do remember Isis company changing name, because 1) ISIS became a household name 2) it was placed by OFAC on their lists. All of a sudden, doing basic transactions in US became difficult. Needless to say, name change had more of an impact on more than just branding here.

I agree that in this case, they should play it light.

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by jsight on Friday August 27, 2021 @10:39AM (#28328389)

Yeah, that situation was worse. American Express had a partnership called ISIS and issued cards under their "Serve" brand. They literally said "serve isis" on the front. That name had to change.

I don't think the stigma here is nearly so tangible.

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by somehnacct3757 on Friday August 27, 2021 @10:35AM (#28328321)

The Archer tv show used to call its main spy org ISIS. And then one day, they just stopped referring to it by name at all. Gave it the silent treatment.

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by bigmattystyles on Friday August 27, 2021 @10:42AM (#28328434)

I thought it was in the plot that they went independent or something along those lines. I guess time for a rewatch before the new season.

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by roland35 on Friday August 27, 2021 @11:07AM (#28328809)

The website we used to register for classes at University of Florida was also ISIS (Integrated Student information services or something like that). They have since rebranded it as well

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by lvncelot on Friday August 27, 2021 @11:13AM (#28328899)

Interesting, at the Technical University of Berlin it's also called ISIS for Information System for Instructors and Students - they haven't changed the name though.

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by BoxOfRain on Friday August 27, 2021 @11:01AM (#28328731)

In Oxford there's a lot of places called Isis because that's the name of the stretch of the Thames which flows through the city. Fortunately most businesses weren't willing to cede the name to the militant group so cheaply!

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by gorkish on Friday August 27, 2021 @11:01AM (#28328733)

When something goes awry with our capture stack, sometimes my google searches start to look a little sus.

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by ghaff on Friday August 27, 2021 @10:44AM (#28328478)

Furthermore, pretty much no one is now going to turn up your company name in a search--at least unless maybe you pay enough to turn up in paid search.

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Re:Delta Air Lines doesn’t want to call delta variant the ‘d... by geodel on Friday August 27, 2021 @10:39AM (#28328399)

LOL. I remember that. Also there was this happened in India: Zica Car vs Zika virus.

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