The top earners on OnlyFans make a lot of money indeed. There was recently a great interview with Amouranth [1] where she talked about her work.

Making $1.4 million per month and growing, has 4 employees, outsources every chore she can, posts content on all the social media platforms, and grinds 12 hour days on Twitch. [2] Doesn't spend most of the money, is learning about and trying out investments.

Interestingly she doesn't think that this type of top-heavy earnings situation will be sustainable, that the revenue will be more evenly distributed in the future. Even so, she considers her biggest competition to not be up-and-coming people, but instead existing influencers who might bring their audience to OnlyFans.

Definitely not a common success story, but it's pretty interesting how it is possible to have insane success when applying well-reasoned growth strategies and keeping up the grind.

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[1] https://investmenttalk.substack.com/p/confessions-of-an-only...

[2] In the linked interview she still says 8 hours for Twitch, but she has stepped it up since June.

OF is probably similar to Etsy, where the 95th percentile make millions and the median income is $0.

OF is significantly different from other social media in that the adult market has a lot of really weird market factors that make even new market participants able to access significant revenue. Most OF people aren't making 10 million, but it's better to compare OF to patreon where most small users are still pulling in a few hundred dollars a month at least - and that's a pretty significant amount if you've graduated from school into a pandemic market.

I also wonder if OF customers prefer paying girls who have less fans. This allows the person paying to have more personal interaction and to have more influence/control over the girl for less money. So market forces therefore would drive a long tail

The median estimated OF income is $180.

Twitch is certainly that way as well.

The median viewer count is likely single digits.

Though I can say with considerable certainty that a lot of wannabe Twitch streamers think that being a streamer just means having people watch you play a game, which may be true for story-driven games that don't get a lot of viewers, since it creates a more movie-like experience, and may be true for highly-competitive games where you can watch someone make amazing plays. But for the rest, you need to have the charisma and creativity to create entertaining commentary and audience interaction.

Nobody wants to watch an average Joe play World of Warcraft.

In the Justin.tv days, the median viewer count was zero: At any given time, 2/3 of the live channels had literally nobody watching.

I was proud of my JTV channel. I actually used to vlog and chat to people. They regularly featured me too. I wonder how much I could have made in today’s market..

I have an acquaintance who I know made ~$1500 in 2 weeks, just after work occasionally. She had been on the site already, the only reason I know the amount made during that time is she did it as a fundraiser and donated it all to a non-profit. I'm sure it's a distribution with a long tail, but I think it's probably easier to have a side gig on OF provide you with a little supplemental income rather than Etsy.

Every “social” or user generated platform is like that. Handful of people make serious money, then a small middle class and 90% are just trying to chase their dream while making <$100 a month

I'd say the average user puts in next to no effort though. I'd be more interested in the average profit per hour spent working on the platform.

Taleb -> Extremistan.

It's super toxic for society since it's literally "winner takes all".

that's just the web for you, really. 95 percentile is FAANG and friends, median income is peanuts.

I can't speak to Bhad Bhabie's Only Fans, but I will say her song Gucci Flipflops is a good jam: https://www.youtube.com/watch?v=tsp7IOr7Q9A