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A comment on Google Groups kills RSS support without notice. Parent comment

Re:Google Groups kills RSS support without notice by ballenf on Tuesday August 17, 2021 @05:45AM (#28207951)
RSS isn't easily surveilled. RSS apps download feeds but that doesn't mean an eyeball could have seen any particular item. You could do custom trackable links and charge for clicks, but charging for impressions would be much harder.

Are there other Google ad properties that work that way? (charge only for clicks, not impressions)

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Re:Google Groups kills RSS support without notice by gen220 on Tuesday August 17, 2021 @10:02PM (#28217011)
Podcasts are largely distributed via RSS, and it’s a blossoming advertising market.

Some services offer to splice audio segments with “current” ads, so that even older content can bring in new ad revenue, if I remember correctly.

You can do ads with RSS, it’s just not as lucrative because the market is small and harder to sell than standard web properties.

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Re:Google Groups kills RSS support without notice by bryanrasmussen on Tuesday August 17, 2021 @08:07AM (#28208981)
I mean if there is an image inside of an item I would assume the RSS reader would optimize for downloading images as needed.
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