It is not just an ideological battle when your information is used directly against you personally. Companies pay for ads targeted to you by mining your personal content.
If you are not on facebook or rarely use it they have no opportunity to influence you.
So there is no reason to use it.
If you know what FB is about, and still use it nonetheless (actually for no reason), that's highly irrational.
"I want to communicate with my friends" is just a very lame excuse for feeding the machine.
You don't need planes to meet your distant relatives, but flying is often much more convenient than other modes of transportation.
> So there is no reason to use it.
Convenience is my reason. If you don't have reasons for yourself, that's fine, don't use it, but don't say for everyone.
> feeding the machine
This is a bit dramatic.
This is not a good parallel. You can use any modern instant messenger like Telegram to talk to your friends as comfortably (or more).