Re:Why does NBC make it so difficult to watch the Olympics?
by ascagnel_ on Monday July 26, 2021 @11:29AM
(#27960657)
This is how Comcast wants it -- they're still a cable company, and even though they've started pushing online, they're still a cable company first and foremost. They don't want to sell you a $20 pass to the Olympics or even a $20/mo subscription to Peacock; they want to sell you a $150/mo triple play and $20/mo home security system add-on (that may or may not actually function), because the company seemingly still thinks it's 2006 and there's nothing better.
This is how you handle the Olympics if you want the ratings to nosedive.