You're not wrong.

Because Amazon's system is insane unless you realize it's designed only for the benefit of the corporation, not for any kind of fairness or quality.

The success of Amazon retail is in part because of the ~feature~ of seamless, rampant IP infringement and zero legal or financial liability on the part of Amazon for making money off it.

Which has gotten worse over time, and one of the several reasons why my Prime membership will not renew this year.

Has there been a study on the volume of counterfeit goods flowing through amazon's marketplace?

Seems likely they are now the #1 seller of counterfeit goods globally, by a decent margin.

I’ll bet a six pack of decent beer the % of all sales that are counterfeit goods is double digits.

What's unfortunate is that ideally fairness & quality should be in the interests of the marketplace.

...or the fact that the only way to get this information is a HN comment from an independent Amazon consultant.

Let's say that Acme is a low-down, dirty-rotten, rip-off con who has been usurping somebody else's trademark to make a quick buck with counterfeit merchandise.

Why would Amazon merge the reviews of that product with the reviews of the authentic, high-quality, reputable Chinese vendor's actual product?

Why does Amazon allow a "color" to point to a product from a completely different seller? Why does Amazon allow product aliases at all?