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Re:Duolingo S-1 IPO by martyvis on Monday June 28, 2021 @09:53PM (#27670762)
From prospectus -" For many, Duolingo has become synonymous with language learning: for example, on Google, people search the term “Duolingo” nine times more often than “learn Spanish.”

I would imagine the sum of "Learn <any language>" would exceed searches for Duolingo - do they really think it has become genetic like Kleenex?

Re:Duolingo S-1 IPO by JMTQp8lwXL on Monday June 28, 2021 @09:58PM (#27670797)
It seems inaccurate as well.

https://trends.google.com/trends/explore?geo=US&q=duolingo,l...

duolingo - 49, learn Spanish - 16

That's slightly over 3x, nowhere near 9x.

Re:Duolingo S-1 IPO by BrianSenator on Monday June 28, 2021 @10:06PM (#27670846)
If you change from US-only to worldwide, you roughly get their figure.
Re:Duolingo S-1 IPO by zild3d on Monday June 28, 2021 @10:35PM (#27671068)
Comparing worldwide isn't really a fair comparison if Google doesn't internationalize the trends

"Learn spanish" is "impara lo spagnolo" in italian "Duolingo" is "Duolingo" in every language

https://trends.google.com/trends/explore?q=duolingo,learn%20...

Re:Duolingo S-1 IPO by tinfoilheadsock on Tuesday June 29, 2021 @12:54AM (#27671927)
this guy i18ns
Re:Duolingo S-1 IPO by poopypoopington on Monday June 28, 2021 @10:28PM (#27671017)
Which itself is misleading because people searching in non-English languages will search "duolingo" while they will not search "learn Spanish" but instead their language's equivalent
Re:Duolingo S-1 IPO by JMTQp8lwXL on Monday June 28, 2021 @10:27PM (#27671012)
I'd be curious how much of their revenue is ex-US. It's an interesting stat, but if we've expanded the cohort massively to include a bunch of exclusively free users, then it's less so.
Re:Duolingo S-1 IPO by bberenberg on Monday June 28, 2021 @10:11PM (#27670893)
The isn't deceptive because "Learn <any language>" vs Duolingo. It is deceptive because they offer many languages, so it's really "Learn <any and all languages Duolingo supports>" vs Duolingo.
Re:Duolingo S-1 IPO by purple_ferret on Monday June 28, 2021 @10:46PM (#27671134)
considering how much rosetta stone held the same position and quickly fell out of favor, I wonder how much of a selling point it is.
Re:Duolingo S-1 IPO by gtaylor on Tuesday June 29, 2021 @01:47AM (#27672249)
What happened to them?