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Re:Why we should end the data economy by couchridr on Friday June 04, 2021 @10:55PM (#27401657)
The basic problem is that people undervalue data about themselves. They don’t imagine the kinds of conclusions that can be made, or the consequences.

It’s been more than a decade, but I was impressed by this research from Allessandro Acquisti that suggested people valued their data only in the pennies.

When 25 Cents is too much: An Experiment on Willingness-To-Sell and Willingness-To-Protect Personal Information, Jens Grossklags, Alessandro Acquisti, Workshop on the Economics of Information Security (WEIS), 2007

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