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Re:Toyota launches groundbreaking 10-year warranty (in UK) by Narkov on Thursday June 03, 2021 @07:12PM (#27388629)
> This seems like a tactic to bring in more money

This is every business decision!

It's great that Toyota has measured the improvement in customer trust or loyalty being more valuable to them in the long run than shirking on quality.

I only wish more companies would do this!

Re:Toyota launches groundbreaking 10-year warranty (in UK) by throwaway0a5e on Thursday June 03, 2021 @08:04PM (#27388954)
>It's great that Toyota has measured the improvement in customer trust or loyalty being more valuable to them in the long run than shirking on quality.

That's a funny way of framing "feeling the heat from the Koreans and Mitsubishi and offering their own comparable warranty"