Advertising/marketing/PR persuades people to want buy certain things, not by telling them these things exist at a certain price, but by influencing them psychologically in deeper ways. See https://en.wikipedia.org/wiki/Edward_Bernays

This in turn has actual effects on their behavior, including but not limited to making certain purchases more likely. Obsessing about power and speed and commanding the road definitely has an impact on how people drive - especially younger folks.