Unfortunately it kind of got branded this way for people who aren't close to the front-end industry. There's a segment out there who would like to write web apps but aren't willing to touch JavaScript with a ten-foot pole, and their hopes were gotten up that WASM would give them that. It's not exactly a lie, but it has so many asterisks that it may as well be.
In practice, the reality is that JS will continue to be the only first-class language for the web. WASM has many uses, some on the web and some outside of it, but the closer your app is to the DOM and to the browser as a platform, the less likely it is that you'll ever be able to pretend JS doesn't exist.
> What WASM will never be good at is being used for the whole experience.
The Flutter team would disagree.
They are leaning on WASM for browser builds of Flutter apps, with the whole app rendering in a canvas.
They do accessibility via separately created accessibility trees.
The experience far from great at the moment, but give it a few years and I think it will get there. (better wasm optimisations, direct host interop without JS shims, GC, threads, maybe WGPU instead of canvas, ...)
If that's a good thing for the web is another question...
For some use-cases, this is a nonstarter. (Sadly, not to as many as I'd like! But let's simply not regress, to start.)
Considering these are just hello world apps, the performance has a long way to go.
"promising that we'll be able to build web apps in any language" is not how I see WASM, nor is it really used in this way outside of transpiling Unity3D/Unreal games (this may be the one area there is an exception). I use it to transpile C++ to WASM libraries used within React apps, Edge Lambdas, and Node.JS servers. Primarily down to 2 reasons: speed and efficiency. WASM unlocks excellence and resources in other disciplines/languages such as AI and AR tool chains, Engineers, OpenCV, etc. When used like this, it is outstanding.
What WASM will never be good at is being used for the whole experience. You lose the semantic web, and/or accessibility tooling. Web has some outstanding guidelines and frameworks to help the impaired, screen readers and the like. Using WASM to pump a native app into a HTMLCanvasElement will lose all of these advances, therefore, WASM shouldn't be used for this use case (outside of games). Like all tooling, there is a time and a place to use them.
Below are a few links which use WASM in production:
https://holition.com/play/holition-brings-home-twenty-awards...
https://winners.webbyawards.com/2020/apps-mobile-and-voice/a...
https://www.youniqueproducts.com/beautyguide#.YIS9hOhKguU
https://www.charlottetilbury.com/us/products/charlottes-virt...
https://visagetechnologies.com/demo/