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A comment on SponsorBlock – Skip over sponsorship segments on YouTube. Parent comment

Re:SponsorBlock – Skip over sponsorship segments on YouTube by DeusExMachina on Wednesday April 21, 2021 @05:17AM (#26887135)
They surely get analytics on how well a sponsorship works since they use dedicated URLs. And if a sponsorship does not produce a return on the investment, the sponsor will stop giving money to the content creator.
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Re:SponsorBlock – Skip over sponsorship segments on YouTube by throwaway3699 on Wednesday April 21, 2021 @05:30AM (#26887229)
I would also guess there's some watch time data access through the YouTube API, too. Plus tracked links in those cards at the corner of a video.
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Re:SponsorBlock – Skip over sponsorship segments on YouTube by ThatPlayer on Wednesday April 21, 2021 @05:36AM (#26887291)
YouTube does show the creator/uploader engagement throughout the video, so you can tell if there are less viewers for sponsor segments. My point is that info isn't necessarily shared through to the advertiser
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Re:SponsorBlock – Skip over sponsorship segments on YouTube by throwaway3699 on Thursday April 22, 2021 @05:22AM (#26900581)
What I mean is, it's entirely possible for sponsors to ask for channel data.
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