There are people promoting it on youtube - I was watching some last night (What Bitcoin Did https://youtu.be/Pw6tfNh8DAk) but most seem to be recommending it sincerely rather than trying to sucker some fools in so they can cash out.

It's an interesting time in the history of bitcoin as we are starting to see a move from small speculators (number go up) to institutions buying in (it's sensible to diversify 5% of your portfolio into crypoassets as they have historically high returns and low correlations).