How do I know that my jeweler isn't gouging me on my fiancee's 2 caret diamond ring? Because I know that there's a fixed quantity of available diamonds, and almost everyone would buy them at a given price. And if I need to verify that, I can go to the jeweler down the street. Everyone would buy security consulting at a given price, but that quantity is even more limited than 2 caret diamonds.
Why is my house worth a third less than what it was 3 years ago? Because there's at least a third fewer potential buyers than there was when I bought it. I wasn't "price gouged" or fooled in either instance.
Whitehats specialize in security and it frees up our time to specialize and produce excess value for others. It's not a conspiracy. If Steve Jobs and LeBron James aren't tricking people into giving them money, neither are whitehats. It's the free market and, believe it or not, it produces wealth.
Your jeweler is always gouging you when you buy diamonds.
Meanwhile...
http://en.wikipedia.org/wiki/Chemical_vapor_deposition_of_di...
Whitehats are only taking advantage of the unenlightened as much as a mechanic is taking advantage of someone who doesn't know anything about cars - they provide experience and expertise and offer a service for a high price - at least, a higher price than if the client knew how to fix it themselves.