I found a YT video saying it's "wo er wo". Which suggests they have a hard time pronouncing it, which shouldn't come as a surprise given how different their phonemes are.

Approximating it, because you can't pronounce it is one thing. Not giving a shit, even though you do have the same word (i.e. folk) is another one.

The realest of questions there. Or how Chinese bought Rover and renamed it to Roewe. It's a China-only brand now.