Re:Telegram is booming but needs advertisers and $700M soon
by dillondoyle on Monday March 15, 2021 @01:21PM
(#26468775)
Would that be enough revenue? The article doesn't list yearly costs but implies it's a lot with $1bb in debt needed (also do they advertise at scale to fund growth? that would be big source of $ that would be worth the cost).
Maybe if they really do grow 1:many channels to actually be competitive to FB products they could charge businesses for API access to provide customer support & empower company:1 user messaging.
Kind of more like Twitter which doesn't have a ton of user data to target ads as well - though Twitter does allow audience matching, if Telegram allowed matching to user phones that would be valuable.
Maybe if they really do grow 1:many channels to actually be competitive to FB products they could charge businesses for API access to provide customer support & empower company:1 user messaging.
Kind of more like Twitter which doesn't have a ton of user data to target ads as well - though Twitter does allow audience matching, if Telegram allowed matching to user phones that would be valuable.