Another plug[0] but, I'm hoping to be a part of this solution. Just a personal project right now, but I'm building a search website whose end goal is to be ad-free (paid) and let users create filters to remove any of the countless trash websites that SEO their way to the top of google.
Currently I've just got it working for web search and a few filters I've created for myself (removes a ton of websites I never find value in, some blogs, news sites, pinterest, etc.)
[0] https://hadal.io
I agree; aligning interests is important.
> I really hope they win out in the long run
It's hard for me to see how they can. Advertising supported services are free to the user, which improves take-up which means that network effects are in their favour.
Ad supported free services will (unfortunately) always dominate network effect driven spaces.
The optimist in me see’s how ridiculous and blatant the drivel is becoming and suspects we’ll achieve some sort of collective enlightenment before we extinct ourselves. A smarter media then emerges (timing is everything here) eschewing advertising dollars in favour of a more consumer friendly model.
Then again, I’m probably being naive.