Sneakerheads have turned Jordans and Yeezys into an asset class

Re:Sneakerheads have turned Jordans and Yeezys into an asset... by xzel on Saturday February 27, 2021 @01:15AM (#26283085)

I mean that was a pretty recent sale in the grand scheme of their company, so I’m not sure if that’s really fair. Regardless, if their designers are still making products that represent their principles I would think that’s okay. I personally don’t wear Branded clothing but I understand the appeal of their brand.

On the other hand Apple has always had a similar mystique and they’re one of the largest companies ever. I think you’re conflating underground/cool with hip/street wear. I don’t get the hate either way. Let people express themselves without judgement :)

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Re:Sneakerheads have turned Jordans and Yeezys into an asset... by chewbaxxa on Saturday February 27, 2021 @02:03AM (#26283258)

I don’t really agree that Apple is similar. I am no Apple fanboy, but if you want hardware will all the same features, complexity and polish; in particular a phone, there is no competitor that can make an identical clone. Printing vinyl on a hoodie though, that’s a pretty well solved problem.

As for expressing yourself, does it really count? These brands are marketed at you in a million different ways. Then by purchasing what are you expressing?

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Re:Sneakerheads have turned Jordans and Yeezys into an asset... by xzel on Saturday February 27, 2021 @02:24AM (#26283326)

I'm talking about their branding/advertising and cultural norms, not actual innovation, as in they are considered hip and cool. And yes, that is exactly what marketing is trying to do and it has a clear effect on what people think about the brands and the products and therefore about the purchase of them.

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Re:Sneakerheads have turned Jordans and Yeezys into an asset... by SyzygistSix on Saturday February 27, 2021 @01:33PM (#26286962)

> Let people express themselves without judgement

I find it interesting and rather sad that people equate buying things with expressing themselves.

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