As requested, evidence of tracking in iPhones - https://www.forbes.com/sites/kateoflahertyuk/2020/11/16/appl...
That isn’t evidence of Apple tracking anything.
IDFA is used by Facebook and ad-tech companies.
Apple are switching IDFA to be Opt-In rather than opt out.
That’s what Facebook is complaining about.
The mechanism for tracking users is already present. What more proof do you need?
Even if you manage to toggle 3rd parties out of your phone. You cannot toggle the Apple out of it.
Evidence that Apple uses it.
The mechanism relies on libraries which send user behavior from other app to Facebook. These are correlated by the ID.
The identifier is not the mechanism. The mechanism is Facebook’s library.
Apple has no such mechanism.
> You cannot toggle the Apple out of it
False.
There is a toggle for the entire feature.
Google built a super successful ad business on search terms alone, long before they got into user tracking.
Do you have any evidence that Apple tracks users for their ad business - which only sells ads for apps when users search for them?