Tesla is playing a different game based on first principals. "How low can we get cell cost?", "How can we get range to 300 miles without extra costs?"
Obviously finance is important. If you run out of cash you can go bankrupt. But in the long run whoever is innovating the fastest without going bankrupt wins.
There is no doubt Tesla is a revolutionary company and as a "car guy", I'm ecstatic that they somehow bootstrapped a new American auto manufacturer. Their commitment to reducing electric car costs likely put a huge dent in the trajectory of climate change which as an unequivocal good. My only point is that they could have done all that and built a "normal" manufacturing plant in the South somewhere and never have been two weeks away from shutting the company down vs. trying to "First Principles" design a new way to build cars that had them reinventing the wheel in messier, more expensive way.
Tesla also doesn't include showroom costs in their COGS, but they can't sell cars without them.. (all other autos only include the revenue they receive from their dealer networks as the top-line revenue figure).
These are the kinds of thing that makes people suspicious about their ultimate financials.
https://seekingalpha.com/article/2783335-how-teslas-deceptiv...
I don't care at all about stock prices, I'm actively shopping for an electric car and Teslas are near the top of my list since they're so technologically advanced, but they're just not very well as a manufacturer or as a responsibly run corporation which annoys me since I'm in corporate finance.
As an example, if Tesla and GM both had $10,000 cars for sale. GM's "Cost of Goods Sold" would include the manufacturing costs, costs for R&D and their revenue would only be $8k since the dealer networks have their own books - but then GM isn't responsible for all of the showrooms and sales staff, etc.
Tesla's revenue would show $10k, but would only include the cost to manufacturer (the R&D expense is "below the line") and they wouldn't include any costs to have hundreds of showroom locations - even those those showrooms are necessary to sell cars at any volume, and Tesla has to pay for out of that $10k sales price.
It's obviously not apples-to-apples to compare those "GAAP Gross Margin" between those two things.
There are a lot of weird short seller conspiracies out there but “In order to increase apparent profitability, Tesla uses different accounting than every other auto company” is a factual statement and so is “If you use actual industry GAAP, Tesla isn’t yet GM profitable.”
I hope they get there! I hope they sell 10M cars per year.. but to hold them up as a manufacturing leader is pretty silly.
If you are so certain that you are correct and these are a fair comparison, can you please explain how his breakdown between the two is either incorrect or not relevant to your point?
Multiple states in the US require companies sell a certain amount of zero-emission vehicles or buy regulatory credits from companies that do sell that amount. Tesla is one of these companies they buy credits from. They were paid 1.6 billion USD in 2020 for these credits. That is more than double their 2020 net income. [1]
[1] https://www.cnn.com/2021/01/31/investing/tesla-profitability...
Here's a random video of a GM SUV production process -- just filled to the brim with robots.
https://www.youtube.com/watch?v=-Ow7gmZTIpo
They're obviously aiming to cut cost and build time as much as possible, so they automate where they can without sacrificing quality for things like spacing gaps. Over time, that'll be automated too. GM as an example spends like $30 billion/year in CapEx -- that'll buy a lot of robots!