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Re:State of Independent SaaS 2021 by xcast on Wednesday February 10, 2021 @02:47PM (#26093769)
The lower barrier to entry does show a pretty significant uptick from unique visitors to trial customers as well. On the other side of that coin, the data shows that converting trial users to paid customers is way more likely when you have already collected payment information at the start of the trial. I think your customer base really defines willingness to put up a card up front.

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