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A comment on Thoughts on Competition Now That I found a Direct Competitor.

Re:Thoughts on Competition Now That I found a Direct Competitor by idonthack on Tuesday May 31, 2011 @08:43PM (#2605349)
Don't assume your competitor has found the "right price".

And don't set your price higher than your competitor just because you think you provide a more valuable product. If you've already built your financial model with a lower price, there's no reason to not undercut your competitors.

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Re:Thoughts on Competition Now That I found a Direct Competitor by btilly on Tuesday May 31, 2011 @09:10PM (#2605429)
This is good advice.

However don't assume that you have the right price either. Entrepreneurs often set their prices too low. For more on this see http://jacquesmattheij.com/Double+your+price+(and+no,+I%27m+....

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