> Unlike motor gasoline, which has been formulated since the 1970s to allow the use of platinum-content catalytic converters for pollution reduction, the most commonly used grades of avgas still contain tetraethyllead (TEL), a toxic substance used to prevent engine knocking (detonation). There are ongoing experiments aimed at eventually reducing or eliminating the use of TEL in aviation gasoline.
The other kicker with ethanol is that its energy density is significantly lower, so it would significantly negatively impact the range/payload of every small airplane.
Comparison to electric flight is a bad comparison as until very recently electric flight was basically considered to be impossible with present technology.
30% is not high. It might convince you to do some drag reduction on your aircraft to compensate. Most small general aviation aircraft are terribly aerodynamically inefficient even compared to state of the art aircraft 50 years ago. 30% is barely relevant for the short intracity trips in this article.
I'm not disagreeing, I just want to make sure we're talking about real things and not starting rumors.