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Re:GCC Rust: GCC Front-End for Rust by unanswered on Sunday January 10, 2021 @02:55PM (#25718933)
The video games example seems consistent to me; we regularly italicize the names of plays (for example) but not the names of tools and businesses.
Re:GCC Rust: GCC Front-End for Rust by Blikkentrekker on Sunday January 10, 2021 @03:26PM (#25719284)
Because tools and businesses are not titles that qualify for intellectual property, a piece of software is.

I do not italicize Google the company either, but I do that of Google the search engine.

The titles of scientific research papers are also typically italicized.