Re:Ask HN: How to brainstorm a product name in 2 days?
by denysvitali on Thursday December 31, 2020 @10:16AM
(#25593377)
Thanks for pointing out the thing about Uber, I honestly didn't know that!
For the spelling problem, I guess that in the end it's a non-problem, but for sure at the beginning it may be painful to keep repeating to you future customers how to spell it. If you have a good logo and a good brand, I think that the spelling problem is solved automatically as soon as your brand gets more awareness (:
Uber was initially named Ubercab. They changed it when regulators began to treat them like a cab company.
> You can also try with word alterations such as Lift > Lyft, Scribble > Skribbl, Domainer > Domainr, Engine X > nginx.
This creates the inconvenience of always having to specify the spelling when you tell someone about it for the first time. It's similar to having a number in your domain name, you always need to specify if it's spelled out or it's the digits.
Naming is difficult.