Re:Facebook Employees Say Apple Fight Is “Self Serving”
by KaiserPro on Wednesday December 23, 2020 @04:28PM
(#25522418)
Facebook might have a point, however the PR team really are so utterly stuck in their own bubble they have failed to understand that they've not done the legwork.
The problem is that internally the Comms people believe the shit they post on workplace, which is that facebook is all about supporting small businesses. The issue is that they are so ineffectual that most people only know this when they sit through the 2 day bootcamp induction.
If they want to pull this kind of stunt off then they needed to have spent the last six months bombarding print and TV with their success stories. But they haven't, they've just reached out and referenced numbers that only true believers know.
Basically Facebook's PR appears to be amateurish and unable to understand how to interpret public sentiment. for a company supposedly so good at data, they are sure as shit terrible about commissioning and understanding opinion polls.
The problem is that internally the Comms people believe the shit they post on workplace, which is that facebook is all about supporting small businesses. The issue is that they are so ineffectual that most people only know this when they sit through the 2 day bootcamp induction.
If they want to pull this kind of stunt off then they needed to have spent the last six months bombarding print and TV with their success stories. But they haven't, they've just reached out and referenced numbers that only true believers know.
Basically Facebook's PR appears to be amateurish and unable to understand how to interpret public sentiment. for a company supposedly so good at data, they are sure as shit terrible about commissioning and understanding opinion polls.