Re:FTC Sues Facebook for Illegal Monopolization
by cowsandmilk on Thursday December 10, 2020 @05:41AM
(#25372217)
> I don't know why techies keep pushing this like it means something. The store brand product IS MADE BY THE NAME BRAND SUPPLIER.
But we are asking how is Amazon different? All of their store brands share manufacturers with name brands. They haven’t developed their own textile mills and coffee roasters...
Re:FTC Sues Facebook for Illegal Monopolization
by actuator on Thursday December 10, 2020 @12:28PM
(#25376042)
> No, because Shopify doesn't compete against its own sellers. The antitrust concern arises solely because Amazon is both the platform and a competitor and it uses its access as the platform provider to acquire data to compete.
One can always make the argument then, that just use Shopify and don't come to Amazon. Amazon can even make the case for Google and FB having sufficiently big audience size for customer acquisition.
Unlike an app which needs to go through AppStore to end up on an iPhone, a product being sold on Amazon doesn't need to go through them for customers to purchase it.
> Yes, they are. They use this data to determine what products (specifically, what SKUs) to re-order from their suppliers.
So does Amazon, but both don't limit themselves to just this use case.
Yes, they are. They use this data to determine what products (specifically, what SKUs) to re-order from their suppliers.
Only till the time when their store brand starts selling much better and consumers develop a relationship with that.
I don't know why techies keep pushing this like it means something. The store brand product IS MADE BY THE NAME BRAND SUPPLIER.
I repeat, the store brand is just a different SKU offered under the name brand's white label product line. For example, Home Depot's RIGID tool like is made by the same company that makes Milwaukee and Ryobi. Those store brand cereals are made by General Mills. The store brand milk comes from the same regional dairies as the local regional name brand. Every single one of Costco's Kirkland signature products is made for them by a supplier that makes their own name brand products.
Isn't this very similar to the third party sellers having their own Shopify store and someone discovering it through Google Search/FB Shop instead of Amazon Search. The only argument that makes sense here is the usage of data.
No, because Shopify doesn't compete against its own sellers. The antitrust concern arises solely because Amazon is both the platform and a competitor and it uses its access as the platform provider to acquire data to compete.