Intel isn't some two-bit company and its products aren't mediocre. The company has above 90% market share in datacenters. It's not on life support by any stretch of the imagination.

AMD has been executing well for years and the market only recently took notice. That doesn't mean Intel can't benefit as the pie gets bigger, and it doesn't mean 10nm has to be a death knell for Intel.

Apple released a new chip to its own fanfare, but unless you bought an M1 device or made a shopping appointment in an Apple Store (they wouldn't even let me walk over to the MacBook when I went to pick up an online order), you don't have much reliable information outside of what some tech journalists have posted on the internet.