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A comment on Apple Announces App Store Small Business Program. Parent comment

Re:Apple Announces App Store Small Business Program by jmull on Wednesday November 18, 2020 @10:15AM (#25137627)
> purely a cynical piece of PR

Well, this is a big change to a core part of their App Store business model.

It’s hard to reduce that to a PR move.

Consider the revenue at stake here.

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Re:Apple Announces App Store Small Business Program by nhumrich on Wednesday November 18, 2020 @10:27AM (#25137790)
The revenue at stake for apple is likely almost nothing. As soon as a company (not app) makes over 1 million in purchases via apple, then they start paying the full amount. So, apple is losing 50% of the revenue from companies that dont make at least that much. Which is small potatoes to apple.
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Re:Apple Announces App Store Small Business Program by jmull on Wednesday November 18, 2020 @01:08PM (#25140124)
According to this App Store revenue is around $50B and developers affected by this[1] make ~5% of that revenue, or around $2.5B Cutting that in half, we're talking $1B+.

Indeed, that's small potatoes for Apple. But then, everything is small potatoes compared to iPhone sales.

But far, far bigger than even a big PR stunt. Orders of magnitude bigger.

[1] https://www.theverge.com/2020/11/18/21572302/apple-app-store...

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