We believe that with a solid opt-in in place, users should be able to support the developer by receiving Airpush ads.

Our mistake was we gave full control to the developers to build custom opt-in and opt-out using our Permissions API, whereas going forward we will FORCE a standardized opt-in dialog box.

you've already enraged the community who builds apps, so your forthcoming ban from the marketplace might not even be necessary

i'm personally hoping Google takes a section from the ToS you've undoubtedly breached and sues you into oblivion

As an aside, I installed the test application on the marketplace to experience my default notification sound at the same time as the alert was pushed. Cluttering my notification tray is one (undesired) thing, but the sound just pushed it over the top. Is that the behavior the ads will take as well?

I respect trying to push monetization of free apps in a new direction, but I also consider my notification bar to be sacred. Even one additional useless (to me) notification means I trust the rest of them just a little bit less. With moving toward Priority Inbox for gmail, and turning off most other notifications, I would be quite disappointed to realize an application I installed was cluttering it with ads.

Can't we agree that user choice is the best option here? Or would you only be happy if the entire concept was eradicated? The latter doesn't make sense to me.

"Check this box to install malware: X"

For me, AirPush is in that category.

Come on asherisaac, be honest and imagine that you leave the company you work for so you can assess its business model more objectively: do you still think it's okay? Honestly?